It’s official. Lil Pump has signed to 1017 Brick Squad- Gucci Mane’s record label. Although Lil Pump recently told TMZ that he’d accept no less than 15 million dollars for his new record deal, the exact dollar amount of his new deal has yet to be publicized.
But while we don’t know how much the “Gucci Gang” star is collecting from Gucci Mane- one thing we do know is that he’s already rocking some record label bling.
Lil Pump posted an IG video featuring him smoking a blunt and wearing a gold “1017” chain- in addition to the thick gold chain he was already wearing.
Really though- can a rapper have too many chains? Probably not.
The question now remains, how much does Gucci Mane stand to make from this deal? From the interviews he’s given in the past, he doesn’t even try to pretend that him bringing new artists to 1017 Brick Squad isn’t “all about the money”.
Gucci explains his strategy to XXL
“There’s a different sound to some of the stuff that’s going on. I’m forcing myself to like it because, it’s different. It’s not what I grew up listening to. It’s not the stuff I would generally play in my car, but if everybody else like it, who am I to say they’re stupid or that they’re wrong? …Yeah, so that’s kinda how it ended up, like if I keep saying that it’s stupid, then that means the next four, five artists that’s hot, I don’t sign them.”
He pauses for a moment and then continues-
“I don’t got no part in what they got going on because I alienate myself. So, I’m forcing myself to see what’s going on now. I be like, They’re creative. They’re smart. They’re marketing themselves. They some little geniuses. That’s how I’m thinking now, so when I see them, ‘Hey, I like what you got going on’ and I’m not being fake about it even if I’m not the biggest fan of their music or whatever.”
So there you have it- Gucci Mane is businessman, plain and simple.
It’s actually pretty surprising that Lil Pump picked Gucci Mane over DJ Khalid.
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MOGUL TALK!! STILL IN THE MEETING !!!! I TOLD MY LAWYER THIS IS URGENT !! Let’s get this deal done ! @lilpump @wethebestmusic??? LET THE LAWYERS WORK !!! Great meeting wit @lilpump and his team @DooneyThaLights @Abond15 @TimThaLights @ThaLightsGlobal BLESS UP !! AFTER YOU READ THIS POST MORE PICS OF THE MEETING UP NEXT ! 📸 @IvanBerrios
Just two weeks ago, Lil Pump’s team was meeting with DJ Khalid’s- and apparently lawyers were in the room, ready to sign papers and make deals. DJ Khalid is one of the biggest names in hip hop and pop right now- which would give Lil Pump the entrance into the mainstream if he wanted it.
It seems like a no brainer. To put it in Lil Pump terms, why would you settle for one Rolls Royce Wraith when you could have 10 of them?
But perhaps not everything is as it seems. Maybe DJ Khalid tried to lowball him, and Jetski turned that shit down.
Or maybe Lil Pump is just obsessed with the Gucci brand- and that was enough to sway his decision?
At any rate, Lil Pump is now locked into 1017 Brick Squad, and is probably going to make Gucci Mane a lot of money.
Do you think Lil Pump made the right decision signing to 1017?